November Social Media Digest 2024
Are you ready for the holidays? If you’re still looking for presents, shopping events are there for you. In the meantime, here is the list of news that would be valuable gifts for marketers.
LinkedIn Launches “Open to Volunteer” Feature
LinkedIn’s new “Open to Volunteer” option allows users to showcase their interest in volunteering and connect with nonprofits. Members can select “Volunteer” from the “Open to” menu on their profile, specifying causes, skills, and preferences for in-person or virtual roles. The feature simplifies finding volunteer opportunities and helps nonprofits identify willing participants. It also promotes skill development, like communication and empathy, while fostering community connections. Though some may misuse it for appearances, it’s a valuable tool to boost genuine volunteer efforts.
More Details: https://www.socialmediatoday.com/news/linkedin-adds-open-volunteer-option/732858/
Instagram rolls out New Collage Feature for Stories
Instagram is introducing a new flexible collage feature for Stories, enabling users to creatively merge multiple images from their camera roll. Unlike the rigid Layout tool, this updated feature offers more design flexibility. The move follows Instagram’s ongoing interest in collages, likely inspired by Pinterest’s “Shuffles” app, which gained popularity for artistic collages. As with previous features like Stories and Reels, Instagram aims to replicate successful ideas from competitors to retain users. While collages haven’t become a mainstream trend, they hold niche appeal and could evolve into a shoppable format for brands. For now, this tool seems perfect for creating year-end visual recaps.
More Details: https://www.socialmediatoday.com/news/instagram-launches-collage-option-stories/734145/
WhatsApp Introduces Voice Message Transcripts for Enhanced Accessibility
WhatsApp is rolling out voice message transcripts, allowing users to convert audio messages into text within the app. This feature improves accessibility and bridges the gap between those who prefer voice notes and those who prefer text. iOS 16+ supports English, Spanish, French, and more. iOS 17+ adds Danish, Malay, Dutch, and others. For now, Android supports only English, Portuguese, Spanish, and Russian. Transcripts are processed locally on devices, ensuring privacy and maintaining WhatsApp’s security. While some errors in transcription may occur, the feature provides a convenient way to engage with voice messages.
More Details: https://www.socialmediatoday.com/news/whatsapp-rolls-out-voice-note-transcripts/733652/
YouTube Introduces New Tools for Shorts Creators
YouTube is introducing tools for Shorts creators to enhance monetization and engagement:
Brand Partnerships: Creators with 4,000+ subscribers can now propose collaborations to brands via YouTube Studio, tagging them in Shorts. This helps establish partnerships but doesn’t directly share ad revenue.
Performance Insights: A new “Data Story” feature offers a 24-hour performance summary for videos, aiding creators in optimizing content strategies.
Comment Filters: A “Most Relevant” filter highlights key comments like questions, streamlining creator engagement.
These updates aim to boost opportunities for creators and improve content management.
More Details: https://www.socialmediatoday.com/news/youtube-enables-shorts-creators-request-brand-partnerships/732185/
Christmas is around the corner as well as shopping rush. Some of those new features might be potentially useful for marketers during those shopping sprees. Need more updates? Subscribe to VAfromEurope monthly digest for more.
