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February Social Media Digest

AI is taking over as many platforms are investing in AI technologies. And the beginning of 2024 has been facing lots of new AI-powered features. And February is no exception. Let’s check what is new on the social media side.

 

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LinkedIn implements AI technologies 

LinkedIn Recruiter Platform is getting new AI-powered elements. One of them is going to make finding the right candidates much easier even if you do not know how to describe the job. It means that you can start the search using your own words and the tool will help you find the needle in a haystack using its search filters. Besides that, your job listings can be aligned with the skills in the app using targeting recommendations. All in all, LinkedIn is looking to utilize AI as much as possible.    

More Details: https://www.socialmediatoday.com/news/linkedin-adds-more-ai-powered-options-to-its-recruiter-platform/708672/ 

 

Google facilitates image creation with AI 

You’ll probably need some background to understand the explanation of the new features. The media giant is utilizing Bard which is a chatbot. The chatbot has been using the Gemini language model in English so far. However, in February it was facilitated by 40 other languages almost all over the world. In addition to this, Bard is going to be facilitated with Imagen 2. This tool can generate more appropriate images in accordance with users’ search queries.  

More Details: https://www.socialmediatoday.com/news/google-rolls-image-creation-within-bard-chatbot/706335/ 

 

YouTube expands the opportunity to create Shorts 

Shorts are on the rise on YouTube now, which is why the media giant is looking to boost that trend. At the end of the month, more countries throughout the world got access to YouTube Create. That is a free application that gives you tools to create and customize more entertaining and sophisticated Shorts. Using the tool users can remove background sounds, add automatic captions, add visual effects and filters, music and sounds, etc. What’s more, you can upload it directly to YouTube. The list of the countries can be found using the link below. 

More Details: https://www.socialmediatoday.com/news/youtube-expands-access-to-its-create-mobile-video-editing-app/708809/ 

 

WhatsApp rolls out text formatting feature  

Do you like your text to look perfectly formatted? Now all WhatsApp users are getting this option on Android or iOS because more users are switching to private conversations. The new formatting feature can provide more meaning to your conversation. It will use a wide range of symbols like numbered lists, italics, etc. The new feature can be a useful update for bigger companies and brands. Therefore, they can utilize it for their outreach campaigns. 

More Details: https://www.socialmediatoday.com/news/whatsapp-adds-new-text-formatting-options-improve-communications/708127/ 

 

We are hoping that these updates will be helpful and make your marketing strategy successful. The spring is the time for growth and regeneration. So, VAfromEurope and our Social media Digest will help you with that. Don’t miss our latest updates – subscribe to our newsletter email and get fresh articles to your inbox.